Healthcare | Electronic Medical Records, Doctors Medical Software, Medical Billing, Stimulus Funding, American Medical Software

How EMR Records Can Be Helpful

Posted by AMS at 24 AUG 6:38 am

Electronic Medical Records (EMR for short) can improve your healthcare facility in a variety of ways. Anything that your organization can do to provide better healthcare to patients is essential, and with EMR you can provide more efficient healthcare, as well as reduce errors and increase the effectiveness of doctor collaboration efforts.

Of the many scientific and technological advances in the medical industry, many of them have improved healthcare, and many have not. EMR can really improve your healthcare facility in a variety of ways, because it makes life easier for physicians, nurses, and staff members, while at the same time providing better healthcare for patients.

One of the crucial ways that EMR are helping healthcare organizations is efficiency. Often times office managers, assistants, nurses, and even doctors can spend countless hours sifting through traditional print and paper medical records looking for a particular file on a patient. No matter how organized a healthcare facility is, this problem occurs from time to time. EMR can help eliminate this problem, as having records easily accessible in electronic format improves organization as well as efficiency. This allows doctors to provide better healthcare, in a more organized manner.

Another benefit of EMR is error reduction. Errors are all too common on patient medical files, and the vast majority of the time these errors can be attributed to someone mis-transcribing information. EMR take a significant aspect of the “human error” out of the picture, which enables healthcare organizations to provide more accurate patients records. This can lead to better care for patients, as well as lessen the potential for medical malpractice lawsuits.

A third benefit of EMR is how they easily enable collaboration between doctors. The typical patient no longer has just one family doctor, but often times will see a variety of specialists for a variety of medical conditions. With EMR different doctors can easily see patient records without having to worry about the time-consuming process of locating physical files on this patient.

These are 3 benefits of using quality EMR software, and if your healthcare organization is not using EMR then I urge you to check out the possibilities that EMR can bring to your organization.

17.08.2010 | Author: JamieHanson | Posted in Business

Categories: EHR Health Care News, News Blog

Tags: EHR, healthcare, Software

Reform Spurs Health Marketing Changes

Posted by AMS at 13 FEB 7:52 am

After months of intense public debate, healthcare reform is now the law of the land, meaning millions of US consumers will be required to obtain health insurance by 2014. For health marketers, including insurance firms, pharmaceutical companies and some doctors, the fact that 30 million-plus consumers will need insurance, and therefore more healthcare products and services, is in some ways a boon. However, it will force changes in how they market to consumers.

“From a business perspective, we have a much larger market to now go after,” says Jamie Peck, managing partner for Rosetta’s healthcare vertical. “The downside is that people are usually uninsured because of their economic situation, so we are going to have to be sympathetic and targeted about how we message these consumers.”

Insurance companies will begin to market in a more customer-friendly manner, says Doug Biehn, VP of corporate marketing at Blue Shield of California.

“Healthcare has never really been consumer friendly from a macro standpoint,” he says. “Health insurance plans need to become much more like retail products and be more targeted when they are released in the marketplace.”

Although insurance companies will still be selling complicated plans with diverse options, they’ll be marketing them in easier-to-understand ways as a result of the legislation, Biehn adds.

“We have to make plans that are simpler to choose and easier to understand,” he says. “We can’t offer one size to fit all.”

By 2014, states will be required to set up insurance marketplaces to offer a variety of healthcare plans for small businesses and individuals who do not get coverage from employers. Employers with 50 or more staffers that do not offer coverage will be fined at that time.

The bill, which was passed after nearly a year of congressional and public debate, also seeks to bar insurers from excluding coverage to people with pre-existing medical conditions.

However, the law won’t necessarily result in booming times for healthcare companies’ marketing budgets. Health insurance companies will be under greater financial pressure, and therefore many will keep their budgets flat or shrink them.

“We need to become very efficient; every dollar counts,” Biehn says. “The paramount issue is affordability.”

Health insurance companies will also emphasize retaining existing customers. David Scott, president of David Scott Healthcare Marketing, expects to see more CRM programs launching online.

“Preventative medicine is encouraged under the new deal, and providers that offer any type of preventative healthcare benefits should take time to educate consumers through online channels,” he says. “That is where consumers are going to get information.”

In modifying their preventative healthcare marketing, healthcare companies will also have to understand their customers better than they have in the past.

“We need to recognize this group to start to understand what motivates them to go seek treatment and to be compliant,” Peck says.

As part of this process, Blue Shield of California will shift more of its marketing online and focus on social media and CRM programs.

“It is going to become much more about word-of-mouth and digital,” says Biehn. “If you think about how consumers make decisions on cars, technology and books, they are turning more toward social media.”

Last year, Blue Shield of California piloted a program that lets consumers rate plans on its site, similar to a user review on Amazon. In this year’s second quarter, the company will roll this program out to all members.

The insurer also has a health education and awareness benefits program that encourages consumers to stay healthy and avoid the need for high-cost health services. The “Wellvolution” program educates consumers on exercise and diets and body mass index. Blue Shield, which also offers healthy lifestyle rewards, plans to expand this program.

Categories: News Blog, Social Media & Health Care

Tags: 2014, CRM, healthcare, Insurance, medicare

Understanding EMR Electronic Medical Records

Posted by AMS at 12 FEB 8:53 am

If you can read a standard medical chart, then you are capable of using our software. Understanding EMR electronic medical records is no different than working with older mediums, accept that computerized systems add functionality, and increase the speed at which records may be retrieved and updated.

Don’t hesitate to call 800.423.8836 with any questions you have about our products. We are an experienced EMR software vendor, with both technical experts and physicians on staff, and can address any concerns you might raise.
AMS: Experienced EMR Software Vendor

We take pride in that fact that we have been providing our clients in the healthcare industry with quality products at affordable rates since 1984. Just as your patients wouldn’t trust a doctor without experience, we wouldn’t expect you to trust the care of your patients to an untested EMR software vendor. Because we have been around since the beginning of the adoption of computers in healthcare, we are uniquely positioned to understand the needs and concerns of medical offices adopting our systems. EMR electronic medical records contain sensitive information, and we want to assure you that your patients’ medical records will be safe when they are converted into EMR.

If you already use a computerized management system, compare our rates to those of your current provider. We are confident that you will see the value implicit in our product. Furthermore, we are experienced in data conversions, and may be able to transfer your existing data to our platform without any hassle. Our comprehensive training program will ensure that you fully understand all the features and functions of our software, and our continuous technical support will keep your system operating effectively.

Categories: News Blog

Tags: AMS, EHR, EMR, healthcare, Medical Records, Records

How EMR Records Can Be Helpful

Reform Spurs Health Marketing Changes

Understanding EMR Electronic Medical Records

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